Three Amazon sellers tell their stories

In these videos, small business owners share how they started, challenges they face, and their experience with Parafin merchant cash advances.

Naim Mustafa,  NoNo Brackets

“The transparency from Parafin was amazing.”

“Some of the challenges have been keeping up with the demand. I think for business owners, getting business financing is a challenge. The transparency from Parafin was amazing--knowing what the terms are, and when the payments are coming out. In a matter of 1-2 days, use those funds to order more inventory just to keep up with demand. Giving us that opportunity to go global, Parafin helped our business grow to new heights.”

Rick Reichmuth and Eugene Shim, Weatherman Umbrellas

“The application was short.”

“To find a lender who’s not really expensive is hard. It’s probably one of the biggest challenges for a small business like ours. None of this expansion comes easily. To have someone like Parafin and Amazon Lending that will work with you toward that goal is really crucial.” - Rick Reichmuth

“With Parafin and Amazon Lending, they have all the seller data coming in through Seller Central, so the application was short. We understood what we were going to get. Within 72 hours, we had funds.” - Eugene Shim

Sylvia Kapsandoy, USimplySeason

“Better than going to a bank”

Financing was the biggest challenge for us. Usually the 1st quarter of each year, we kept having spikes. Orders would come in and we’d run out of products.

Just making sure we have enough cash flow to meet the demand we’re getting... it was really fast, maybe less than 24 hours. I was able to get the inventory I needed and hired my first full-time employee.”

Simplified financing. Fast funds

Easy application

Parafin relies on sales history to determine eligibility. No lengthy paperwork, credit checks, or collateral required. Merchants can get a decision in as little as 1 business day.

One fixed fee

There’s no interest, just one fixed fee that merchants pay over the term of the advance or loan.

Quick funding

If approved, funds can be available in as little as 1 business day.

Variety of payment terms

Merchant cash advances and flex loans have payments based on a fixed percentage of gross sales while term loans have fixed amounts on a fixed schedule.

Capital options

MCA & flex loans

Term loans

Payment schedule

Fixed percentage of sales

Fixed amount and schedule

Estimated duration

6 - 9 months

6 - 12 months

Estimated offer sizes

Up to 2x monthly sales

Up to 2x monthly sales

Ideal for

Seasonal businesses

Businesses that want predictable payment schedules

No credit checks

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No collateral required

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One fixed fee, no interest

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Fast application

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Quick funding

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“I had applied for a loan previously with another bank and got declined because of credit score. With Parafin, it was clear cut, no crazy fine print, fee upfront fixed is game changing.

Keith Yim, Amazon seller

“Every time I get DoorDash Capital, I end up opening up another location for my business and have done tremendously well. I'm so grateful thank you.”

Randy Smith, Goldie's Carryout & Deli

Our business has really struggled to get back on its feet due to COVID. We closed for almost 2 years and funding was tough, if not impossible for us since we have independent contracted employees. The capital we got through Mindbody was perfect timing - we weren’t sure how we could cover our up and coming bills. So thank you, thank you, thank you for offering this funding.”

Todd Wilson, Breakout Studios

“I had applied for a loan previously with a bank and got declined because of credit score. With Parafin, it was clear cut, no crazy fine print, fee upfront fixed is game-changing.

Keith Yim, Amazon seller

“Every time I get DoorDash Capital, I end up opening up another location for my business and have done tremendously well. I'm so grateful thank you.”

Randy Smith, Goldie's Carryout & Deli

“Our business has really struggled to get back on its feet due to COVID. We closed for almost 2 years and funding was tough, if not impossible for us since we have independent contracted employees. The capital we got through Mindbody was perfect timing - we weren’t sure how we could cover our up and coming bills. So thank you, thank you, thank you for offering this funding.”

Todd Wilson, Breakout Studios

Are you a merchant with a question?

Email us at support@parafin.com

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Loans are issued by Celtic Bank.